Wine Cork Psychology: Packaging Changes Customer Perception
The lowly wine cork can make a big difference in how people perceive a wine. There's a lesson there for all marketers.
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Amazon shoppers snap up gift box of three 'simply stunning' Bordeaux red wines for £32.30
"The packaging is elegant ... Marks and Spencer has a selection of alcohol gift boxes such as the Red Wine and Nibbles Gift Box for £35 or the Collection Wine Hamper for £150 which contains ...