Adidas was left with approximately $1.3 billion of unsold Yeezy products, which the company continued to sell in an effort to ...

Adidas plans to sell remaining stocks of Yeezy sneakers from its defunct partnership with Kanye West, for at least the price it cost to make them. The firm cut ties with the rapper and fashion ...

At the top of the sneaker game, two iconic brands are facing off: Kanye West’s Yeezy line with adidas and Nike’s ... Drake and Don C’s sneakers both have high resale prices, but Kanye ...

Adidas has about 1.2bn euros (£1bn; $1.3bn) worth of Yeezy shoes sitting in storage. Mr Gulden said the firm had decided to sell some of the merchandise, instead of donating it, because it did ...

Fans have gone on to denounce Nike and Adidas for their failed attempts to copy Ye’s Yeezy with their new launches.

Riley Jones • 9 years ago ...

Gulden took over Adidas in January 2023, shortly after the company canceled its Yeezy partnership with Ye, following a string of anti-semitic comments by the rapper and designer. Gulden’s plan ...