Expanding your eCommerce business internationally is an exciting opportunity, but it is also a significant challenge. Managing international SEO effectively is not only crucial for improving the ...

TikTok, the short video platform owned by ByteDance, is gearing up to expand its eCommerce platform, TikTok Shop, into Spain*and Ireland(where sellers can already register by invitation only) this ...

European users between the ages of 13 and 18 will have restricted access to filters that significantly alter their appearance. TikTok is introducing age-based restrictions on its platform for users ...

The origins of Black Friday can be a bit confusing. A common myth suggests it started back when stores recorded their finances by hand, marking losses in red and profits in black. Many businesses ...

Google has announced that it will shut down Ads Creative Studio by the end of March 2025, marking the conclusion of a process that will take place in several phases. The company is shifting its focus ...

One of the most common mistakes is setting prices that do not compete with those of other sellers. Amazon is a marketplace driven by direct competition, and customers are quick to choose the most ...

Los juegos Android Mid-core lograron un ROAS del 146% a los 90 días con modelos híbrido (combinan juegos y publicidad).

La pérdida de relevancia de Google frente a Amazon, TikTok y la IA está afectando la inversión publicitaria en la plataforma.

Con un portafolio inicial de más de 2.000 marcas y 3,5 millones de productos, Miravia Portugal, propiedad de Alibaba, busca ...

Esta gama de IAs es accesible desde AWS Bedrock y está optimizada para utilizarse en 15 idiomas, entre ellos el español.

El número de compradores creció un 52% respecto al año anterior y la cesta media alcanzó los 147,56 €, superando ampliamente ...

Los chats de Wallapop se han convertido en canciones de Camela, y se están coronando como absolutos temazos. La campaña ha ...