NBC Sports and Peacock will present an alternate broadcast featuring elements of the EA Sports Madden 25 video game during a ...
EA SPORTS Madden NFL Reimagines Live Football with Immersive, Data-Driven Alternate Broadcast Blending Video Game and Live ...
The Madden alt-cast will blend video game elements and live action and inject Madden NFL’s brand elements as animated ...
Alternative telecast of Dec. 21 Texans-Chiefs game will blend live football with data-driven animated elements from popular ...
For years now, sports television producers have turned to video games and their accompanying technology for inspiration, ...
The Houston Texans vs. Kansas City Chiefs game next month will feature an alternate stream on Peacock with a Madden NFL video ...
When the Houston Texans and Kansas City Chiefs square off shortly before Christmas this season, they'll be wrapped with ...
Sure, it’s one thing to talk about NFL quarterbacks like the Kansas City Chiefs’ Patrick Mahomes and the Houston Texans’ C.J.
Can NBC make an NFL broadcast as dynamic and interactive as a videogame? The Comcast-backed media company will soon try. NBC ...