RUN, don’t walk! FitFlop’s Black Friday sale has kicked off with huge savings on popular styles. One style selling fast is ...

Save big in FitFlop's Black Friday sale – there's up to 40% off FitFlop's entire range, including sandals, trainers and all ...

And with the arrival of FitFlop's new ''Delicato'' ballet flats, we're rushing to add these shoes to our summer footwear rotation. Made with hidden cushioning and a foam footbed, they are also great ...

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It is sometimes the case that ergonomic shoes have a slightly chunky, less stylish look to them, purely by design. But FitFlop's offering is the perfect combination of both style and function. I tried ...

Whether you want to upgrade your everyday shoes or invest in footwear to keep you cosy and comfortable during the winter months ahead, the FitFlop sale is the perfect place to hunt down your ideal ...

Fit is core to the business, and that means being able to try shoes on. Interior of Fitflop's NYC store in SoHo. "With our USP of biomechanics and engineering going into our products, what has ...

As the founder of the FitFlop shoe brand - and multiple beauty and wellness companies including Bliss Spa - Marcia Kilgore is a study in fortitude. "I fail every day that our numbers don't hit our ...