A creative brief is a document that summarizes the objectives, audience, message, tone, and strategy of a campaign. It helps you align your team, your client, and your creative partners on the ...

The hard hitting campaign from VML Health and VML Chile for the Chilean Ministry of Transport has reduced road deaths.

Minderoo Foundation has turned heads on the international stage with a confronting new campaign detailing the human health ...

Campaign Brief is proud to announce two significant promotions within its team. Ricki Green, previously deputy editor, has ...

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Javelin has created a new campaign Triton Showers, having recently picked up the account for the brand’s strategy, creative ...

Kia has teamed up with OOH media agency Talon, to promote the brand’s new fully electric Kia EV3 as part of its wider ...