The best base for a bold pair of falsies is lashes with coats and coats of volumizing mascara like this one. Available in a lengthening or curling formula, ingredients such as jojoba oil, castor oil, ...

Best smudge-proof and waterproof mascaras to keep your lashes looking great all night - These formula will not budge ...

Glowing customer review: “I’m a mascara snob, and this one was so impressive! It’s definitely one of the most lengthening mascaras and creates a wispy effect. It’s not clumpy either, so it separates ...

Eyelash serum industry is projected to witness a CAGR of 7.6% during the period 2024-2032. This growth can be attributed to ...

Public figures aren't exempt from bad makeup days. From Jeanine Pirro to Gayle King, these news anchors had some major makeup ...

WOMEN are raving about a serum designed for “mature skin” that can make your eyelashes fuller in time for New Year’s Eve.  The solution has received rave reviews, including from one ...

Say goodbye to smudging, clumpy lashes as thousands of makeup lovers have dubbed this lash lifting mascara the best they have ...

Holding on to that eyeshadow palette for nostalgic reasons? You may want to think twice before dipping into it.

Beauty insiders share their no-mascara party makeup ideas. Bonus: Your before-bed cleansing is about to get easier ...

"It's weird, clashes, and doesn't look good overall. We did this a million years ago in the 90s. I thought we learned our ...

I always say, if I had my own make-up range, it would all be in stick format. Is there anything easier to use or to travel ...

Black Friday has millions of deals, and we found the best 50 on products PEOPLE has tested that are now under $100. Shop ...