Sierra, the outdoor apparel store, will hold a grand opening for its first location in Lincoln, and second in Nebraska on ...

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Sierra will open a store Nov. 16 at 5363 Harvey St. in Norton Shores. Credit: Courtesy photo Off-price athletic and outdoor retailer Sierra will open its seventh Michigan store on Nov. 16 as the brand ...

Sierra, Academy Sports & Outdoors and Ulta Beauty. All are slated to open in 2025. Those deals come as the south Charlotte ...

Part of The TJX Cos. Inc., the operator of T.J. Maxx, the store will be Sierra's ninth location in Wisconsin. Outdoor merchandise retailer Sierra has an opening date for its new store in the ...