But Ouai is so much more than its masterful marketing and big-name attachments. The (mainly) hair care products include some of the best shampoos and conditioners, texturizing hair sprays ...

Ouai's Hair Gloss is the newest product from the ... "It contains antioxidants, amino acids, vitamins, and a substance called inositol, which all contribute to making the hair shinier and stronger ...

OUAI’s hair products have only continued to surge in popularity because they smell darn good. This hair mask is specifically ...

Jen Atkin, celebrity hairstylist to Kim Kardashian and Chrissy Teigen, made an Amazon gift guide including all of her Ouai hair essentials and small business favorites. Shop Ouai shampoo, Ouai hair ...

Ouai Hair Oil is our overall pick because it has ... the most effective option for their textured hair. Bevel designs its products with Black men in mind, but any man with especially textured ...

Ouai has teamed up with Byredo once again for another limited-edition hair product. This time, it’s a leave-in conditioner – here’s what we thought. Tag the words “collaboration” and ...

Created by celebrity hairstylist Jen Atkin, OUAI features a lineup of chicly packaged hair care products infused with noteworthy scents. However, it's not just aesthetically pleasing. Melissa Rose ...