Demilec, a company located in Texas, has invented a type of insulation foam that can help all of the cracks and uneven ...
To show an end-to-end implementation of GeoLift we will use simulated data of 40 US cities across 90 days to: design a test, select test markets, run power calculations, and finally calculate the Lift ...
One of the key competitive advantages of Geo-Experimental techniques such as GeoLift is that they can empower decision-makers to make apples-to-apples comparisons across different channels. Multi-Cell ...