The CPG giant is turning to the nutrient to help keep the legacy brand relevant as many consumers ditch cereal for other ...

General Mills might be well known for it's staple brands like Cheerios and Chex, but the company has also been known to have ...

As the number of consumers prioritizing protein continues to rise, General Mills is expanding its offerings with the aim to ...

In December, the Minneapolis-based food conglomerate announced that it's bringing nine new cereals and granolas to market in 2025, including the return of a Cheerios innovation for those looking ...

MINNEAPOLIS – General Mills has added a new cereal to its lineup: Cheerios Protein. The new offering joins Wheaties Protein as a protein-fortified breakfast option as 71% of consumers are trying ...

Cheerios is expanding its cereal offerings in a move that fans say is an effort to stay “competitive.” On Dec. 12, the breakfast food brand announced that it was rolling out two new versions ...

General Mills is launching Cheerios Protein, with each serving containing 8 grams of the nutrient. The cereal is available in two flavors, Cinnamon and Strawberry. The cereal giant said the ...