Ms. Vazquez, a former reality show contestant and online influencer, said she considers herself a religious person but never had her own Bible before. “I have never purchased my

Bible sales are red hot so far this year despite book sales in general being flat across the industry. Sales are up 22 percent through the end of October, according to Circana BookScan. Many buyers bought a Bible for the first time,

Despite that, Bible sales have been on the rise for a while. In 2019, Americans bought 9.7 million Bibles. Last year, that number jumped to 14.2 million. And in the first 10 month