Fans have gone on to denounce Nike and Adidas for their failed attempts to copy Ye’s Yeezy with their new launches.

While the company reported a 9% increase in revenue in China, there was a 7% fall in the US. Adidas attributed the dip to a Yeezy-related decline. The brand terminated its lucrative partnership with ...

Steven Smith, the former Yeezy designer behind the Foam Runner and several other top models, was recently named the head of ...

At the top of the sneaker game, two iconic brands are facing off: Kanye West’s Yeezy line with adidas and Nike’s ... Drake and Don C’s sneakers both have high resale prices, but Kanye ...

Gulden took over Adidas in January 2023, shortly after the company canceled its Yeezy partnership with Ye, following a string of anti-semitic comments by the rapper and designer. Gulden’s plan ...

Riley Jones • 9 years ago ...

Sales from the Yeezy line were similar to the level seen in the same period in 2022 before the high-profile fallout. Adidas also set aside €110m for charitable donations to the likes of the ...

Beyond spearheading Yeezy through its influential golden days, Smith is also responsible for iconic silhouettes such as the ...

A year ago, Yeezy contributed to about €150 ... Previous guidance called for a mid- to high-single-digit increase. Adidas flagged that unfavorable currency exchange rates would continue to ...

On December 2 nd, Footwear News will honor Kanye West with the “Shoe Of The Year Award", acknowledging the success and cultural imprint of his Adidas Yeezy Boost. “The sneaker releases ...

including what to do with the multi-million pounds worth of Yeezy trainers left in the warehouses. But now both sides have agreed to a settlement, finalising one of the most high-profile fashion and ...